In a shocking turn of events, the State Department has unveiled a new patriotic ‘America First’ rebrand as part of a sweeping makeover. The move comes in the wake of President Trump’s push for a more nationalistic approach to foreign policy, and the State Department is wasting no time in jumping on the bandwagon.
Secretary of State Mike Pompeo announced the rebrand at a press conference earlier this week, declaring, “It’s time to put America first in everything we do. From now on, our foreign policy will be guided by the principle of America first, and we will make sure that our interests are always front and center.”
The rebrand includes a new logo featuring an eagle clutching a giant American flag in its talons, as well as a new slogan: “America First, Always and Forever.” The State Department has also announced plans to replace all of its official stationery and signage with the new branding, at a cost of over $10 million.
Critics of the rebrand have been quick to point out the irony of the State Department adopting such a blatantly nationalistic approach. Former Secretary of State Hillary Clinton weighed in, saying, “It’s like they took a page out of the Trump playbook and just ran with it. What’s next, renaming the White House the ‘America House’?”
But not everyone is unhappy with the rebrand. President Trump himself tweeted his support, writing, “I love the new America First branding at the State Department. It’s about time we put our country first, and this is a great way to show the world that we mean business.”
In response to the criticism, Secretary Pompeo fired back with a fake quote, saying, “We are proud to embrace our patriotic roots and put America first in everything we do. If you don’t like it, you can take a hike to ‘Not-America.'”
Only time will tell how the new ‘America First’ rebrand will impact the State Department’s foreign policy efforts. But one thing’s for sure – it’s certainly making waves in the world of diplomacy.
